PRAYOGA, Kokoh; INSANI, Siti. Digital Marketing Strategies To Increase Hotel Room Sales In The Technology 4.0 Era At Hotel Mercure Bandung Centre. Dirya:Journal of Economic Management, [S. l.], v. 2, n. 2, p. 137–145, 2025. DOI: 10.70283/dirya.v2i2.98. Disponível em: https://journal.stiemifdasubang.ac.id/index.php/dirya/article/view/98. Acesso em: 13 may. 2026.